Creative Producer & Operational Leader Los Angeles

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Karina Dearwood Contact
(Practice)

Producer and creative operations leader with a New York work ethic and a Los Angeles home base, building brand campaigns and creative systems for brands, tech and editorial.

Work

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Brand

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Tamara Mellon campaign image
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Tamara Mellon and Lord Jones campaign image
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Tamara Mellon billboard truck
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Tech

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Editorial

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Town & Country cover
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Town & Country cover
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Town & Country cover
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Editorial · 05
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Elle editorial spread
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Portrait of Karina Dearwood

About

Karina is a producer and creative operations leader with more than 15 years of experience bringing brand stories to life at scale.

Starting in New York as a photo editor at Fitness, Town & Country, Elle, and Marie Claire, she produced cover, fashion, beauty, and portrait shoots with top photographers and creative teams. At Tamara Mellon, she ran the in-house studio and managed a $1M+ annual production budget for campaigns spanning ecommerce, social, paid media, and TV. At Meta, she shaped global campaigns, from Cultural Moments activations to Facebook's visual identity, and shipped more than 300 assets to 3 billion users.

Across every role, Karina builds the creative frameworks and operational systems that turn ambitious ideas into polished, on-time work, backed by strong relationships with top agencies and creative talent. Her specialties include visual strategy, storytelling, art direction, and content creation. She's most energized by brands that care deeply about how their visual world feels.

(Capabilities) Project ManagementVendor ManagementBudgeting and ForecastingCross-Functional LeadershipArt DirectionNative and Fluent Russian Speaker
(Experience)
Design Operations Lead, Brand Design
Meta
2025 – 2026
Creative Producer, Brand Design
Meta
2022 – 2024
Photo and Video Lead
Tamara Mellon Brand
2018 – 2020
Deputy Photo Editor
Town & Country, Elle, Marie Claire
2015 – 2018
Photo Editor
Fitness Magazine
2011 – 2015
(Contact) Say hello